About Us

An Eyewear Company That Has Your Back

It's not just a pair of sunglasses. It's your confidence on a sunny drive, your focus on the water, the way you see the world every morning.

We started with a problem, not a product. Expensive eyewear gets lost or broken all the time — and most brands leave you to eat the cost. We built premium polarized sunglasses and paired them with a promise other brands won't make.

Our Story

We launched in 2012 to solve a simple, universal frustration: losing or breaking expensive eyewear. Studies show more than half of adults lose or damage their sunglasses every year. So we engineered polarized shades built for real adventure — and backed them with a Lost & Broken Program that sends you a fresh pair, free, when life happens.

Since then, we've sold over 10 million pairs and kept our replacement promise more than 1.5 million times. From river floats to toddler grabs, we've seen it all — and we've replaced it all.

What We Believe

We believe great eyewear shouldn't come with anxiety. You should be free to adventure without worry, knowing your shades are covered. We believe in premium quality at honest prices, radical transparency, and giving back from day one.

Our Promise

Every pair we make is:

• Built Tough: Polarized, scratch-resistant lenses with 100% UV protection
• Guaranteed: Free replacement if lost or broken — no questions asked
• Accessible: Premium quality at prices that don't break the bank
• Responsible: A portion of every sale helps feed kids across America

Our Impact

From our very first day, we've given back to communities in need. Our flagship partnership helps provide weekend meals to children who face hunger — because doing right by our customers means doing right by our neighbors too. With your support, we've helped provide hunger-free weekends, and we're just getting started.

Join Our Journey

We're here so you can see the world clearly and confidently, without the worry. Explore our shades, discover the guarantee, and adventure without limits.